Your outsourced B2B revenue department.
Build a predictable B2B revenue engine without hiring an in-house sales team. LEADRA runs the SDRs, the strategy, and the systems — you close the deals.
14 days
To full launch
1 team
SDR + strategy + ops
Multi-channel
LinkedIn · Email · Phone
Month-to-month
After initial engagement
The problem
Building an internal sales team is expensive — and slow to pay back.
A single functional SDR seat costs 9–14 months to reach full productivity. Most companies carry the cost long before the pipeline arrives.
Hiring & recruitment
Sourcing, interviewing, and negotiating for talent that rarely stays past year two.
Training & ramp
6–9 months before a new SDR consistently books qualified meetings.
Management overhead
A sales leader is required to coach, review, and hold the team accountable.
Turnover
SDR annual attrition averages 34%. Every exit resets your pipeline curve.
Sales tools & CRM
Data, sequencing, dialer, enrichment, and CRM licenses add $600–$1,200 per seat.
Scaling problems
Each new market or vertical requires a new hire, a new ramp, and a new risk.
The model
Why Revenue Team as a Service™.
Modern B2B companies no longer build revenue teams from scratch. They partner with specialized operators who can install a working pipeline engine in weeks, not quarters.
LEADRA becomes your outsourced revenue department — accountable to pipeline, not activity. You retain the strategy and the customer. We operate everything that produces the meeting.
Speed
Live pipeline in 14 days versus 9 months to build in-house.
Specialization
A team purpose-built for outbound, not a generalist hire.
Cost efficiency
One retainer replaces salaries, tools, and management overhead.
Accountability
Fixed KPIs, weekly reviews, and executive-grade reporting.
What you get
Everything included in one engagement.
A complete revenue function — people, process, and platforms — under one accountable partner.
Dedicated SDR
Dedicated Revenue Specialist
ICP Research
Market Research
Prospect Research
Lead List Building
LinkedIn Outreach
Cold Email Outreach
Multi-step Follow-up
Appointment Setting
CRM Management
Pipeline Management
Sales Dashboard
Weekly Reporting
Monthly Strategy Review
Performance Optimization
Outcomes
Business outcomes, not activity metrics.
We are measured against the outputs your board cares about.
More Qualified Meetings
A steady flow of decision-maker conversations with real budget and timeline.
Predictable Pipeline
Forecastable revenue coverage instead of month-to-month uncertainty.
Faster Market Expansion
Enter new verticals and geographies without a hiring cycle.
Lower Hiring Cost
A full revenue function for less than the loaded cost of one senior SDR.
Scalable Revenue Engine
Add channels, markets, and specialists without rebuilding the team.
Better Sales Visibility
Executive dashboards, cohort analytics, and weekly performance signal.
Process
A disciplined path from Discovery to compounding pipeline.
Discovery
We map your ICP, offer, and current go-to-market gaps.
Revenue Audit
We benchmark pipeline economics, conversion, and team performance.
Strategy
We design the channel mix, messaging framework, and revenue targets.
Implementation
We build lists, sequences, CRM workflows, and dashboards.
Launch
Your dedicated team goes live across LinkedIn, email, and phone.
Weekly Optimization
Continuous testing on ICP, copy, and channel to compound results.
Pricing
Three engagements. One accountable team.
Flat monthly retainer. No per-lead or per-meeting fees.
Revenue Partner™
High-growth & enterprise companies.
Starting from
Everything in Scale, plus:
- Dedicated Revenue Team
- Senior Revenue Consultant
- Sales Strategy
- GTM Planning
- Partnership Development
- Executive Dashboard
- Weekly Executive Meeting
- Quarterly Business Review
- Unlimited Consulting
- Custom KPIs
- Highest Priority Support
Compare
What’s inside each tier.
| Capability | Foundation | Scale Popular | Partner |
|---|---|---|---|
| Dedicated SDR | |||
| Revenue Specialist | |||
| Senior Revenue Consultant | |||
| Prospects / month | 500 | 750–1,000 | Custom |
| Channels | LinkedIn + Email | Multi-channel | Multi-channel + ABM |
| Pipeline Management | |||
| Sales Dashboard | Executive | ||
| Strategy Cadence | Monthly | Weekly | Weekly + QBR |
| GTM Planning | |||
| Partnership Development | |||
| Support | Standard | Priority | Highest |
| Business outcome | Launch outbound | Predictable pipeline | Scalable revenue engine |
FAQ